Sustainable IT: how tech can harness ESG principles to build a greener future

Sustainability, reducing emissions, saving costs, and investing in tech are all high on most company’s agendas, and while technology can help reduce emissions, it also has its own consequences. Here’s how by using environmental, social and corporate governance (ESG) principles, businesses can make better use of their technology and help build a greener future.

5 mins read

3 months ago

While technology plays a positive role in helping businesses cut emissions and reduce their energy consumption, it also has unintended negative impacts.

For example, a positive outcome of the growing use of cloud technology is that data centre energy consumption is reduced, but then the negative consequence is the vast infrastructures of the public cloud service providers that also need to be powered, as well as the private and hybrid clouds operated by businesses.

A recent report by global tech company Capgemini revealed IT accounts for around 3% of global CO2 emissions. However, the report is optimistic the tech sector has the potential to cut 9.7 times as much carbon emissions as it emits by 2030, but this will only be achieved by businesses prioritising sustainable technology. And in today’s digital age, with more and more organisations investing in digital transformation, it’s vital companies consider the negative impact IT is having and look at ways to use tech more sustainably.

What is sustainable IT?

Sustainable tech, or green tech, refers to the efforts made to positively contribute to the environment through the design and production, use, and disposal of technology. It also encompasses the activities used to develop hardware, such as responsible mining of finite rare minerals, and water conservation. The purpose of sustainable tech is to protect the environment and conserve the earth’s natural resources for future generations.

There are myriad benefits to investing in sustainable tech. Firstly, and most importantly, it will reduce your emissions and limit your impact on the environment, but the Capgemini Research Institute’s survey of 1,000 organisations worldwide found those who implemented sustainable IT practices also saw greater ESG scores, improved brand image, better customer satisfaction, and financial savings.

Harnessing ESG principles to make tech greener

As the world is relying more heavily on technology, green tech should be included in your company’s ESG strategy and be a top priority. Here is how ESG principles relate to sustainable tech:

Environmental

Businesses have been heavily focussed on improving their environmental impact over the past few years. And while the use of the technology can help reduce environmental impact (such as remote and hybrid working cutting down on car emissions and reducing energy consumption in offices) there are other considerations businesses need to be aware of when it comes to the negative environmental impact of technology.

The definition of sustainability according to the United Nations is: “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” But the minerals that are mined to create tech devices are finite and are already leading to deforestation and water pollution. If humans continue to deplete the earth’s natural resources at this rate, then it is not sustainable for future generations.

In addition, global e-waste is forecasted to grow to over 74 million metric tons by 2030. Tech devices use substances like mercury, chlorofluorocarbons (CFCs), and brominated flame retardants (BFRs), all of which can create a toxic environment when disposed of at landfills.

All of these need to be considered when purchasing tech equipment if you want to meet the environmental aspect of your ESG strategy.

Social

The social aspect of ESG refers to how companies foster people and culture, approach diversity and inclusion, and their impact on the community.

When it comes to technology, the community aspect is a great place to start. Donating old or unused technology is one way to make your IT more sustainable. Whether you are donating this to schools, other businesses, or community centres, recycling devices can limit landfill waste and help those in your area.

Corporate governance

Before implementing a sustainable tech initiative, it’s vital you have an effective governance process that can support the strategy.

All stakeholders need to be on board with the strategy, and effective governance should be applied to ensure objectives are met, and the business is running in such a way that will support the initiatives. This includes business leaders making ethical decisions about the company’s sustainability practices, being held accountable, and the way in which they communicate and engage with the wider business about their sustainability goals.

Ways to make your tech more sustainable

Prior to launching or renewing a sustainable IT initiative, you first need to evaluate what you have in place in terms of IT infrastructure and determine where improvements can be made.

However, if you are unsure where to start, here are some ways you could make your tech more sustainable:

Work alongside procurement teams to reduce embedded carbon in devices and purchase equipment made from recycled materials
Minimise your e-waste by improving disposal of tech equipment
Consider hybrid working where possible to reduce energy consumption of large office buildings and make sure employees have the software and tools to effectively collaborate virtually
Consider migrating applications and data to a greener public cloud
Extend products’ shelf life by fixing and repairing instead of just buying new
Invest in ESG management software that collects data and enables you to track, manage, and report on areas such as energy consumption, water usage, waste generation, greenhouse gas emissions, workplace safely and compliance metrics
Improve efficiency of devices to reduce energy consumption and prolong devices’ battery life by reducing exposure to high temperatures, keeping it at 100% charge for long periods, and avoiding fast charging unless urgently needed
Run cloud cost optimisations to reduce waste clutters in cloud usage

Ultimately, technology has the capacity to improve the environment and reduce carbon emissions, but there are still consequences. In order to be a truly sustainable organisation, you need to consider the impact your tech is having and find ways to make it more sustainable as we all work together to build a greener future.

Looking to recruit the next great tech professional for your team? Get in touch with us today.

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9 mins read

Changing perceptions: how to create an inspiring office space

The office space is often at the heart of business culture, as it creates collaboration for meetings and group work, enhances relationships across the business and helps with in-house training and development opportunities. However, increasing numbers of professionals across the world are finding office workplaces uninspiring and uninviting, with the after-effects of the pandemic causing a shift in work attitudes. According to a report by the International Workplace Group (IWG), for 70% of the people they've surveyed, a choice of work environment is a key factor when evaluating new career opportunities.So, what can businesses do to improve the office space? Becky Turner, Workplace Psychologist at the British interior design firm Claremont Group Interiors, explains more in our interview: Q. What can businesses on a budget do to update their office space to suit the modern workforce?A. On a budget, it's all about prioritising maximum impact. You’ll probably want to consider phasing some work and so potentially, if your maximum impact is to create a lot more spaces for your colleagues to connect and collaborate with each other, then you might bring in some open collaboration areas, some booths that you can have semi-private conversations in.But don't lose sight of the bigger picture. Consider a wider programme of works that you might want to do over five years. Maybe create a five-year plan of your real estate and then you can phase it into certain pockets of activity. So, like I say, you're spreading that budget over those five years.So, design for maximum impact first. Make sure you're communicating with your colleagues about the plan, if you can be as open as possible. Really take them on that journey with you, because then, all these little bits of disruption over the period that you're going to be doing some work, they'll be on board with because they understand the impact that it's going to have on them in the future.Q. What sort of approach should business leaders take when designing their office space?A.It's all about engagement. So, engagement with your colleagues at all levels. What do they need?In this hybrid way of working, which a lot of organisations are taking on board, what's going to be that thing that makes people decide, when they wake up in the morning or they're planning out their diary, ‘am I going to come into the office that day or am I going to work from home?' What's going to make them want to come into the office?To do that it's not a case of just thinking ‘I know my people, I know what they'll say’, because they might surprise you. It's all about understanding their needs and requirements because they're the ones who're going to be utilising the space, not making assumptions.Q. How can organisations prioritise energy efficiency for next-generation workplaces?A.This is a really interesting topic. It's hot on the cards for every organisation: you’ve got standards to meet, there's new and innovative ways to try and meet those standards, and really there's a couple of options here.It was staggering when we did some independent research and, bearing in mind it was in January so we were going through this cost-of-living crisis and things were a little bit uncertain, we found that 28% of people were coming into the office for the energy and for the heating, which is just absolutely staggering. It's so important; if people are going to come in for the energy, for example, then we need to make sure it's efficient within the workplace as well.It's largely about designing in some really smart ways to support your energy usage. You might try and look at your mechanical and electrical first and unfortunately, that's usually the biggest chunk from your budget. It’s going into things that are above the ceiling and below the floor that you can't even see, but it's going to make a huge difference to the bill at the end of every month, but also the comfort levels of your colleagues.Q. How much does an office space impact an employee’s satisfaction and overall productivity level?A.Employee satisfaction and productivity go hand in hand, they're highly correlated. It’s massive the impact your workplace can have on numerous levels.Purely functionally, as long as you can come into your space and you can work in the way that you work best, that's going to massively maximise your productivity. If you're an extrovert and you might be doing a bit of admin work, sitting in an area where actually you can get some stimulation, that's going to be important to you and maintain your focus, which for some might seem a little bit backwards, but that's what the research shows.And then equally, if you've got somebody coming in to do that same role, who might be an introvert or who might be hypersensitive, a little pod, such as the one that I'm in now, is nice and small. You can come, you can plug in, you can control the lighting and the temperature, and it's nice and quiet so you could get your head down and work.So really providing lots of different spaces where people can feel comfortable getting their work done and work to the best of their ability, that's going to massively improve their satisfaction levels and equally productivity.Q. How important is personalisation when revamping an office space?A.It's a really big deal, actually. Historically, if you think about offices and how they were portrayed in movies from the nineties and the early noughties, especially in America, people are in cubicles, and they've all got pictures of their dogs, their family, their kids. People have always enjoyed personalising their spaces; it's their safe space.So this is a big challenge when you're then opening areas up, and having a slightly more open plan office, particularly now in hybrid working, where not every everyone might have a designated desk. That's where maybe there's this idea that ‘oh no, I'm not going to be able to control my space anymore. I'm not going to be able to personalise it. It's not going to feel like mine.’It's a change in mindset, about thinking ‘ok, this isn't my space only, it's not my den, it's our space that we all share together and collectively, so how could we all get involved in the design process?’ And this takes me back to one of those first points about engaging with your colleagues. What do you want? What do you need? What's going to make it comfortable for you?That's the sort of bigger picture of personalising on a grand scale. Everybody's getting a bit of insight and an opportunity to put their thoughts forward within the design. So in a sense it's being created as a collaborative process.But then alongside that, you can create hackable spaces. These are areas where actually the function might be multifunctional; it's going to really maximise the space that you've got, particularly if you've not too much space. It could be a meeting room that's got walls that could fold back, it could have panels that you can move around. There's a lot of furniture that's on wheels nowadays, so you can move it, you can create the kind of experience that you need. So, on a day-to-day, you can equally personalise it to get exactly what you need from the space.I'd say an important thing here is that it's great to give somebody a little space that they do own. That might just be a nice sized locker so that people can put their valuable things they might have, especially if they've cycled in, they've got somewhere that they can lock everything up, that's just a little place that somebody owns.Q. Socialisation is a key part of office life. How can businesses utilise its space to help enhance socialisation and collaboration with colleagues?A.We’ve almost got two points here where socialisation and connection with your team is so important. We saw over the enforced lockdown period when people were feeling a lot more isolated, mental health went down in general because of this isolation and also the fact that people were unsure of what was going to happen and had lack of control.The amount of insight you can get from non-verbal communication – by body language for example – is huge. By connecting over teams, you don't quite get that full experience. We've evolved as social creatures to be in front of each other, so I don't think that there's anything that could quite replicate that.So, what we've been doing quite regularly is creating essentially a social heart to office spaces. Say you’ve got a three-storey office, rather than putting a big social space or a nice kitchen on each floor, you put a few tea points where you can go and get your water, make sure you stay hydrated and maybe a quick brew on each floor, but maybe on the middle one, you'd have a big social space. So that would have your really good coffee machine, as anyone that likes a good coffee will go up to that space and connect with other people that they might not do on a day-to-day basis.It's the space that you would go to for lunch, and it's the space that you would then go to for events in the evening if you had any social events or ‘lunch & learns’, if that's what your organisation does. Just really social things to get everybody together in one place rather than disperse across the three floors because that's the sure-fire way to create silos if you don't have a central space.So that's your heart. And that's where everyone's going to come together.Then you've got the collaboration side as well, and that could be informal. You could use this big social space and that could also be a big collaboration space. It could be an innovation area because it looks and feels a bit different. So you just have to move the furniture around a little bit, creating some tiered seating areas so you could hold big town hall meetings, for example, or present something or get an external organisation to come in and present to you. That way you're really showing that you value your colleagues, you're supporting them through their development, but it's all about providing the platform with your space to enable that.Looking for your next hire? Speak to one of our expert consultants today.

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Induction checklist for new staff (downloadable template)

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Internal communications: how to add value to your business

As workplaces evolve, internal communication (IC) is more important than ever – serving to strengthen bonds between employees and employers and foster an inclusive, supportive community. Often undervalued, the role of the internal communicator is that of mediator, successfully marrying fixed business objectives to the changing needs of the workforce. The Institute of Internal Communication drives standards through training, thought leadership, awards and qualifications across the UK and we interviewed the Chief Executive Jennifer Sproul (pictured below). Read the interview below on how businesses can enhance their internal communications strategy.InterviewQ. What is the value of internal comms, and how have strategies changed since the pandemic?A. Internal communications refers to the practice of communicating with employees, and helps drive organisational success by fostering engagement, collaboration and alignment. Its ultimate purpose is to improve the overall employee experience, contributing to high productivity and reducing turnover by keeping the workforce informed, engaged and motivated.Since the pandemic, employers have been adopting new IC strategies, such as increasing the use of digital channels, focusing on employee wellbeing, and enhancing transparency, authenticity and empathy.IC also played a big role in keeping employees engaged during the Covid lockdowns through online community-building activities. It continues to provide an opportunity and platform to keep everyone in the business updated, allowing stories to be shared and achievements celebrated.Q. To what extent is it only larger organisations that need employees who are dedicated to IC?A. Determining when to employ an IC professional largely depends on the company size, structure, and communication needs. Smaller businesses may not need a dedicated person for the role and opt instead for someone who can handle general comms tasks alongside other responsibilities. However, as the organisation grows, a team may be needed to manage the volume and complexity of communication channels. The goals for the business will shape the comms strategy.Q. What should small companies without the budget for people dedicated to IC do to improve their internal comms?A. Some options to consider when budget is tight might be to establish regular communication channels such as weekly meetings or a company-wide newsletter to keep employees informed about news and updates.Many people relish the chance to learn something new at work. Training and development programmes in communication can be a great way to improve employees’ soft skills. After all, good communication helps in all areas of life and work: leadership, presentations, influencing and mediation, for example. Confidence with communication can inspire staff to take on new tasks and more responsibility – increasing career prospects.It’s also good to encourage open and transparent communication among team members and provide opportunities for feedback and suggestions. It goes without saying that keeping up to date with the latest tech is crucial. Leverage affordable technology solutions such as instant messaging and video conferencing tools to facilitate remote collaboration.Regardless of the budget or size of organisation, understanding your workforce and prioritising a culture that emphasises communication, collaboration and engagement, can lead to better employee satisfaction.Q. Do you feel company intranets are an overlooked resource? What can be done to make them more attractive and valuable to employees?A. Company intranets are often viewed as a tool for top-down communication rather than a resource for employee collaboration and information-sharing. Several steps might be taken to enhance them, such as designing an intuitive and user-friendly interface that is easy to navigate and find information, and ensuring the intranet contains relevant and up-to-date information, including company news, policies, procedures, and resources.Social media has resulted in people being far more enthusiastic about using comms professionally and personally – encouraging employees in forums or discussion boards to share ideas, feedback, and best practice can foster a positive culture.You could also consider the intranet as a learning platform featuring online courses, webinars, or podcasts. Fill it with easily-accessible tools and applications that make work more efficient, such as project management software or collaboration tools – and send reminders of any key changes that employees might find most useful and interesting.Q. IC can sometimes be undervalued – what are the signs of success?A. It’s all-too-often the task of the IC professional to have to explain or prove the value of their role to stakeholders who don’t fully understand its purpose.The success of IC can be measured by increased employee engagement, improved productivity, better morale, lower turnover, and increased innovation. When employees feel informed, supported and valued, they are likely to be more invested in their work and committed to the organisation’s goals. Good IC creates a sense of community and belonging.Q. What are some of the common challenges when responsible for IC?A. Every day presents new challenges, and probably greatest of all is striking the balance between the type, tone and timing of messaging sent. It’s not always easy to get right – employees have busy days when they barely have time to check their emails, so an understanding of when to try and capture their interest is key to engagement – and avoiding information overload. And it’s important to always be mindful of topical issues outside the workplace before releasing information that might be perceived as tone deaf because it was poorly timed.The job also involves ensuring consistency in messaging, a readiness to adapt to change, and overcoming language and cultural barriers. Empathy and confidentiality are important factors too.Q. Is it more usual for an IC role to sit within a marketing team than HR – does it matter?A. Where the role of IC sits depends on the business and its goals. Marketing teams often focus on external communication and promoting the company’s brand, whereas HR teams typically focus on internal comms and employee engagement. IC roles can fit into either team but should be where they can best support and enable effective company-wide communication.Ultimately, it’s essential for the IC professional to have a clear understanding of the company’s communication goals and work with both external comms and HR teams to achieve them.Q. What are the greatest industry changes the Institute of Internal Communication (IoIC) has noticed in recent years, and how might IC change in future as workplaces continue to evolve?A. The IoIC has observed several significant industry changes. One major trend is the increasing use of digital channels for IC, such as the adoption of enterprise social networks, instant messaging, and video conferencing tools, which have enabled remote and flexible working arrangements.Another change is the growing emphasis on employee engagement and culture. Organisations are realising effective IC plays a key role in fostering a positive workplace culture that pays dividends in the longer term.As workplaces continue to evolve, the role of IC is likely to become even more critical. We could see IC professionals adapting to new communication technologies and channels, such as artificial intelligence (chatbots) and virtual and augmented reality balanced with human-centred communication. Those working in IC will also need to develop strategies to communicate with a diverse workforce, including remote and contingent workers, to ensure success.Looking for hire new professionals for your team? Get in touch with one of our specialist recruitment consultants today.

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